Britannia to set up plant in Gujarat, says a report

According to a report published in section of economic dailies, bakery major Britannia Industries is planning to set up a manufacturing plant in Gujarat which would be its first plant on the western coast.

The report quoted Britannia official saying that the company has just submitted the memorandum to the Secretariat for industrial assistance for a manufacturing plant in Gujarat.

Official of Britannia is quoted saying that Britannia needed to expand its capacities to keep pace with a 20% growth in its sales and the company need to have more manufacturing facilities nearer to the markets as unit values of its product packages are coming down to keep pace with customer demand and these products can’t transported over long distances at a cost.

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